Jones is lame. Jones Soda Co. is a small pop company that produces a colorful assortment of carbonated pop. Their bottles are clear and look much like those for beers like Shaftbury or Sleemans, and the flavors aren't bad. But, the packaging is ridiculous. I have a bottle of Cream Soda in front of me. On the front, there is a picture of two guys in a car wearing helmets. Off on the side, it reads:
"Send us your photo, if we like it we will put it on our label"
Bad grammar. Retarded photo.
On the back of the label:
"Ya gotta make a living somehow; we chose the beverage world. At Jones, we want you to buy a lot of soda and recycle the bottles. The labels are kinda like our minds - always changing. Run with the little guy... create some change. www.jonessoda.com"
Underneath the cap:
"Children will play an important role in your life."
Furthermore,
"We swiped these quotes from actual fortune cookies. Send your quotes to us at www.jonessoda.com."
Granted, I think the concept is kind of neat - to have consumers decorate their soda bottles with submitted pictures and other - but they need to filter some of the submissions. And I think they also need to get a new writer for the back of the label.
My two cents.
August 06, 2003
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment